Pacvue’s Melissa Burdick forged trails in retail media

https://adage.com/article/special-report-leading-women/melissa-burdick-leading-women-2023/2493626?adobe_mc=MCMID%3D62718924934165604721362814617728827635%7CMCORGID%3D138FFF2554E6E7220A4C98C6%2540AdobeOrg%7CTS%3D1684772221&CSAuthResp=1%3A%3A4064515%3A150997699%3A24%3Asuccess%3AA711805B270E0927A8F0356668AAE29A